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At Affine · Gaming

Player Behaviour Analytics Platform

Churn risk, engagement and monetisation insight for a leading gaming company.

Churn ModellingDashboardsLive Ops

What we built

A player behaviour analytics platform covering engagement patterns, churn-risk scoring, session analysis and monetisation funnel performance.

From insight to decision

Worked with game product managers to tie every analytical output to a product decision — retention interventions, feature prioritisation and live-ops campaign targeting.

Built to last

Defined model refresh cadence and data quality checks as ongoing product specifications, and replaced fragmented manual reporting with real-time executive dashboards.

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